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Archives for September 2017
As if our items weren’t discounted enough, we’ve added extra markdowns on custom imprinted products that pack a marketing punch! Give your brand a boost and save more than you likely imagined with these four products:
Personalized The Nash Pen
USImprints has plenty of imprinted pens to choose from, but the retractable ballpoint Nash Pen with soft grip now starts at just $0.34 each. It comes in a number of colors and features a wide body for logo visibility.
Promotional Collapsible Insulator
It’s tailgate season, making this koozie special a timely discount. This foam insulation drink holder folds flat and features a large decorating area and second side imprint no additional charge if same color imprint. Price starts at just $0.43.
Imprinted Mini Flyers
Flyers offer one of the largest imprint areas of any promotional products. At just $0.35 each, that’s a lot of bang for your marketing buck.
Printed Classic Drawstring Backpack
Speaking of big branding, the cinch up backpack offers unparalleled value with a huge color selection that can match your school, team or corporate colors. This classic version starts at under $0.75 each. Shop now
Halloween is just around the corner. If you’re throwing the office party this year, people are already getting excited, and now’s the time to for you to get ready.
You’ll definitely want to dress up the space with haunting decorations and spooky snacks. Don’t forget that it’s also a team-building opportunity. Use your office Halloween party as a way to bring your coworkers together.
Here are a few more tips:
- Party by committee – Planning an office party can be more challenging than it seems. Don’t go it alone. Make it a group effort with co-workers from all departments.
- Keep it simple – You don’t have to turn your office into a haunted house (unless you really want to) to make it festive for Halloween. Pumpkins, spiderwebs, bats, and skeletons will never go out of spooky style. These jack-o-lantern squeezies are the perfect desk accessory.
- Crush the costume contest – No Halloween party is complete without a costume contest. Select winners in different categories — funniest costume, scariest costume, and most original. And be sure to give out prizes. You can provide a few extra options to keep around the office, like wigs, masks, and necklaces. Here are 21 office-appropriate Halloween costumes for the company party. And then here are some ideas from Adam Sandler, when he was still funny.
- Let them eat candy – As Seinfeld once noted, kids have one mission in life: “get candy, get candy, get candy, get candy…” Most of us overgrown kids still love candy, and Halloween is sweetest day of the year. Inter-office trick or treating is always fun, and party favors could have candy, company swag, or even gift cards. If you’re serving drinks, use custom glow cups you can keep all year in the break room. As a matter of fact, for a spook-tacular shindig, use glow everything!
Don’t let the name fool you, Oktoberfest traditionally starts every year in September. Although its roots are obviously Bavarian, the 16-day festival of beer, oompa (not polka) music, and sauerkraut has popped up in many US cities.
The holiday started as a royal wedding celebration, but is now much more about beer. German beer is an essential part of any genuine Oktoberfest celebration and there are more than 100 genuine German brands imported into the United States.
If you want to make your bar, restaurant, or office into a virtual Bavarian beer garden, there are a essential items:
Today, people instinctively turn to their phones and expect content to appear instantly, in the most engaging, compelling format. More than ever, that content and that format is video.
There are eye-popping numbers verifying this trend. According to Cisco, video will make up over 75% of the world’s mobile data traffic by 2020. With this huge jump in consumption, digital video has never played a more central role in marketers’ strategic plans.
Marketers will invest nearly $12B in digital video to reach Americans in 2017, according to eMarketer. Commercials, product demos, employee video bios, instructional videos, testimonials, and welcome videos are all great opportunities to interact with your end user. They’re also great opportunities to incorporate promotional swag and increase your company’s branding impressions.
Shirts & Hats
When you think promotional product placement, apparel is probably the first thing that comes to mind, and rightly so. Customized shirts and hats are an easy, effective way to identify and brand your on screen talent, and reinforce your branding message with viewers.
One need look no further than the President of the United States to see the marketing value of wearing a hat on camera. Donald Trump turned his hat into a polarizing icon.
Historical commentator, Douglas Brinkley told CNN, “If I were ever going to design a Trump presidential library, and somebody said what’s the artifact you most want, I would say the original hat of Donald Trump’s under glass.”
Onnit is an Austin, TX based gym that sells personal training, equipment, and supplements. Onnit used UFC fighter, Cub Swanson, to display his fighting technique on an Instagram video. This would be a nice endorsement for Onnit even if it had stopped there. Onnit added the icing on the cake by putting Cub in a shirt with a logo.
In this video explaining how guitars are packed and shipped, Nashville Guitar Store imprints its logo on the t-shirts, helmets, and lab coats.
Nashville Guitar Store also uses their delivery truck as a backdrop for the first shot. Which brings us to the next promotional product placement tool: backdrops.
Watch any post-game press conference for one of the major sports leagues and you’ll see a custom printed backdrop 10 times out of 10.
Pro teams know the value of getting their logo and key sponsors’ logos as much attention as possible. For interview style videos, or even informational videos, custom printed backdrops convey professionalism and reinforce brand messaging.
Joe Rogan’s podcast, The Joe Rogan Experience, gets millions of downloads in audio form, but it also gets millions of viewers on YouTube. Almost every episode features Joe at his desk with a guest sitting directly across from him.
This table space provides a perfect platform for promotional marketing items. Joe endorses a number of companies who sponsor the podcast, and many of their logos can be found on his desk.
If the on-screen talent in your video is using a desk, the custom printed coffee mug or tumbler is a subtle way to promote your brand. They’re inexpensive and they fit right in to the background of any office.