ASI Trade Show As the new year kicks off into full swing, you may be planning an exhibit in an upcoming trade show. If you are looking to attract some new business, trade shows are a great way to accomplish this but at a cost. While they are not cheap, they could be your company’s leading source of new business this year. If your business is participating in a trade show, one thing you are definitely going to need are a few promotional product giveaways. In case you did not make enough of a lasting impression at your exhibit, send your potential customers home with something to remember you. Below are a few do’s and don’ts of custom trade show giveaways. 1. DO Pick a